Understanding the psychology of distraction can help you stay on task | Nir Eyal

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– It’s easy to stumble down a rabbit hole when we consider the action beneficial like checking emails, stock prices, or sports scores.

– However, if these seemingly beneficial actions take the place of something else we intended to do, they’re just distractions. And we’ve been moved to these distraction as a psychological response to discomfort.

– The truth is that distraction comes from within, and time management is just another form of pain management.

A graduate and instructor in Stanford’s Graduate School of Business, Nir Eyal has studied and taught behavioral design to industry-leading experts and scientists. He writes about the intersection of psychology, technology, and business at NirAndFar.com and his writing has been featured in Harvard Business Review, Time, Inc., and Psychology Today. His latest book is Indistractable: How to Control Your Attention and Choose Your Life (https://amzn.to/33T2Xbh)

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